The season of active sales of fertilizers in Ukraine is from March to April. The task of the marketing specialist was to set up an advertising campaign so that the fertilizers would be produced constantly and the sales leads would be gained within a year.
We made various Facebook creative design ads for Ukraine and Poland. The marketing budget was at $1500/mo. Text messaging was used for repeat sales and retargeting.
In the first advertising 24 hours, we received 35 leads, in the following days we received 50-100 leads for the fertilizer purchases.
The best, out of 10 advertising designs, were selected and the advertising budget was allocated to them. Total monthly revenue was $15,400.
ROMI: 1026% (Measuring Return on Marketing Investment)
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